HP Unwraps the Ultimate Digital Entertainment Experience

HP Unwraps the Ultimate Digital Entertainment Experience for Holiday Shoppers Three new products enable consumers to easily enjoy pictures, music and movies
LOS ANGELES, Oct. 12, 2004 – HP today broadened its consumer electronics portfolio with a suite of new digital entertainment products that make-over consumers’ living rooms by tying digital devices together while making the most of Microsoft’s latest Media Center Edition operating system.

Delivering on the company’s digital entertainment strategy, these new products help create new consumer experiences by leveraging HP’s rich heritage in the PC and digital photography markets.

As a strategic partner at the Microsoft® Experience More launch in Los Angeles, HP is showcasing three key Media Center solutions: the HP Digital Entertainment Center, HP Media Center Extender and HP Media Center m1100 series Photosmart PC. All feature Microsoft Windows® XP Media Center Edition 2005 and are available in time for holiday shoppers.

“HP is the only technology company with the experience and innovation necessary to successfully lead the convergence of the computing and consumer electronics industries into the digital entertainment space,” said Duane Zitzner, executive vice president, Personal Systems Group, HP. “Thanks in part to our strategic relationships with companies such as Microsoft, we’re delivering experiences that allow consumers to easily enjoy their digital content in the living room.”

Highlights of these digital entertainment offerings include:

· The HP Digital Entertainment Center z500 series – Designed for the living room home entertainment center, the HP Digital Entertainment Center allows consumers to access their music, movies, home videos and photos from a single device via a remote control.
· The HP Media Center m1100 series Photosmart PC – Featuring the removable HP Personal Media Drive, these Media Center PCs provide consumers a computing experience that combines the latest in PC technologies and digital entertainment features.
· The HP Media Center Extender x5400 – This device delivers live/recorded TV shows, music and photos stored on any Media Center PC or the HP Digital Entertainment Center to any TV in the house using home networks, giving users the freedom to enjoy their content when and where they want.(1)
“Consumers have long demanded easy-to-use products that allow them to enjoy their multimedia content wherever they are and for years they have been disappointed,” said Rob Enderle, president and principal analyst, The Enderle Group. “Today’s news affirms how incredibly focused HP is on this problem and how their unique portfolio of technologies allows them to deliver innovative solutions that create the experiences consumers have so long desired.”

“HP was the first to bring a Media Center PC to market, and we are thrilled that we continue to work together to provide consumers new and innovative solutions that offer truly integrated digital entertainment experiences,” said Will Poole, senior vice president, Windows client business, Microsoft. “HP is offering consumers a range of Media Center PCs, notebooks and media center extenders, enabling consumers to choose the solutions that best meet their needs and allowing them to enjoy their digital entertainment whenever and wherever they like.”

HP Digital Entertainment Center z500 series
Giving consumers more for their living room, the HP Digital Entertainment Center puts all of a user’s digital entertainment – TV, music, movies, photos – into one sleek, black, brushed-aluminum device:

· Connect the HP Digital Entertainment Center to digital TVs and home audio equipment for a big screen, surround sound experience through a wide range of audio/visual jacks.
· Search for and record up to two different TV shows simultaneously.(2) Capture single episodes or entire series with the Electronic Program Guide provided by Microsoft(3) and never miss another episode of a favorite show again.
· Enjoy fully integrated wireless features with 802.11b/g,(1) an infrared remote control and wireless keyboard with trackball.
· Choose, organize and enjoy digital music from 10 feet away with HP Tunes, part of the Digital Entertainment Center’s compatibility with the Apple iPod from HP. HP Tunes works with Apple iTunes(4) to give consumers access to their music collection and play lists via a remote control.
· Enjoy photo memories using HP’s exclusive ImageZone application designed for Microsoft Windows XP Media Center Edition 2005 to view pictures by date, keyword and even by place with a few clicks on the remote control.
HP expects to launch a Digital Entertainment Center that will support ATSC high-definition recording in the first half of 2005.

“Intel and HP share the vision of the digital home enabling consumers to enjoy their favorite content anytime, anywhere and on any device,” said Louis Burns, vice president and general manager, Desktop Platforms Group, Intel. “With the introduction of the HP Digital Entertainment Center, entertainment for the living room now has new meaning, allowing consumers easy control and manageability over their digital content. We’re proud to work with HP to help bring this product to consumers.”

HP Media Center m1100 series Photosmart PC
The HP Media Center m1100 series Photosmart PC uses the Windows XP Media Center Edition 2005 operating system’s powerful tools to create and manage digital media from music to home movies to photo slide shows. Control it all with one remote control:

· Take the video, photo and music experience to a new level of personalization and enjoyment. Get fast access to photos via a digital camera’s memory card using the PC’s front-mounted memory card reader or via the top-mounted digital camera dock holder and create, edit print or share memories.
· Safeguard digital memories by backing up photo, music and video collections to the HP Personal Media Drive (sold separately) or DVD burner.
· Create custom home videos with easy-to-use editing software. Burn to CD or DVD along with music and digital photos.
HP Media Center Extender x5400
With a sleek and stylish design that fits into existing home entertainment centers, the HP Media Center Extender allows users of the HP Digital Entertainment Center or HP Media Center PC to view recorded TV shows, videos and photos and listen to music files on TVs and stereos throughout a home(5):

· Watch a movie in the living room while another user listens to the music collection using the same Media Center PC in another room in the house. Up to five different Media Center Extenders can run at the same time from one Media Center PC.(5)
· Navigate and enjoy digital music, photos, recorded TV and videos with the same Windows XP Media Center Edition 2005 interface and one remote control. The included setup wizard makes starting up quick and easy.(6)
· Use a wired or wireless(1) 802.11a/g connection. Connect to an existing TV or monitor and home stereo.
More product details and images of HP’s digital entertainment offerings are available in an online press kit at www.hp.com/go/DECLaunch2004.

Availability and pricing(7)
The HP Digital Entertainment Center, Media Center Extender and Media Center m1100 series Photosmart PCs are expected to be available this month both direct from HP via www.hpshopping.com and at retail partners nationwide.

HP is releasing two models of the HP Digital Entertainment Center. The HP z540 Digital Entertainment Center – featuring a single NTSC TV tuner and 160GB internal hard drive – has an estimated U.S. street price of $1,499. The HP z545-b Digital Entertainment Center – with dual NTSC TV tuners, 200GB internal hard drive and the HP Personal Media Drive offering an additional 160GB of removable storage – has an estimated U.S. street price of $1,999.

The HP Media Center Extender has an estimated U.S. street price of $299 and the HP Media Center m1100 series Photosmart PC has an estimated U.S. street price starting at $999 after rebate.

Configure-to-order models of the HP Media Center m1100 series Photosmart PC start at an estimated U.S. street price of $974 after rebate depending on the configuration ordered and are available direct from HP via www.hpshopping.com or retail kiosks.

HP also plans to announce a consumer notebook PC featuring the Microsoft Windows XP Media Center Edition 2005 operating system later this fall.

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